GetResponse Review 2026: Email Marketing + Webinars in One?

✓ Updated: July 2026
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GetResponse has been an email marketing platform since 1998 — one of the oldest in the industry. What sets it apart in 2026 is its built-in webinar hosting, which no other mainstream email tool offers natively. For businesses that combine email marketing with online events, GetResponse eliminates the need for a separate webinar tool like Zoom Webinars or WebinarJam.

GetResponse Review: Verdict & Who It’s Best For

Quick Verdict

GetResponse is the best choice if you run webinars alongside your email marketing — it replaces two tools with one subscription. For pure email marketing without webinars, MailerLite or Mailchimp offer better value. The 14-day trial gives full access to premium features, and the email editor and automation tools are solid across all tiers.

Pricing

PlanPrice (1k contacts)Key features
Free trial$0 for 14 daysFull access to premium features; a paid plan is required afterwards
Starterfrom about $14/moUnlimited emails, autoresponders, landing pages (priced at 1,000 contacts)
Marketerfrom about $47/moAutomation builder, webinars, advanced segmentation
Creatorfrom about $54/moCourse and monetisation tools, larger webinars

Key Features

Built-in Webinar Hosting — Unique Differentiator

GetResponse Marketer and above include webinar hosting for 100–300 attendees. You can invite subscribers directly from your email list, record sessions, and send automated follow-up sequences to attendees and no-shows. This replaces a separate Zoom Webinars ($79/month) or WebinarJam subscription. For businesses running regular webinars as a lead generation or product launch strategy, this integration alone can justify GetResponse’s cost.

Conversion Funnels

GetResponse includes a “Conversion Funnel” builder that strings together landing pages, email sequences, and order pages into a visual flow. It’s a simplified funnel builder — not as powerful as ClickFunnels, but useful for straightforward lead magnet funnels or product launch sequences without a separate tool.

Email Editor and Templates

GetResponse’s drag-and-drop editor is functional but dated compared to MailerLite or Mailchimp. Templates are numerous (500+) but visually feel older. The editor works, but it’s not the tool’s selling point.

Automation

GetResponse’s automation builder handles standard workflows well: welcome sequences, abandoned cart, tag-based branching, and event-triggered emails. It’s more capable than Mailchimp but less sophisticated than ActiveCampaign. The webinar trigger — automatically enrolling webinar attendees into a post-event sequence — is a genuinely unique feature not found elsewhere.

Pros

  • Built-in webinar hosting — unique in email marketing
  • Conversion funnel builder included
  • 500+ email templates
  • Solid automation builder
  • 14-day free trial with full premium access

Cons

  • Interface feels dated compared to MailerLite or Mailchimp
  • Webinars only on Marketer tier (about $47/mo) — expensive if you just want email
  • No free tier — only a 14-day trial
  • Less intuitive than competitors for newcomers

Who Should Use GetResponse?

  • Businesses that run regular webinars — GetResponse replaces a separate webinar tool
  • Online course creators who use webinars to sell or deliver content
  • Marketers running lead generation funnels who want funnel builder + email in one

What’s New at What’s New at GetResponse in 2026: AI, Webinars & Full-Funnel Marketing in 2026

The main product updates we tracked this year:

  • AI Email Generator & Campaign Assistant. GetResponse's AI Email Generator has become one of the more useful AI tools in the email marketing category in 2026. The generator accepts a campaign goal (drive sales, announce a product, re-engage subscribers), your brand tone, and a description of your audience, then produces a complete email including subject line, preview text, body copy, and CTA — ready for editing.
  • Webinar Platform Improvements. GetResponse's built-in webinar hosting is its most differentiated feature relative to competitors like MailerLite and Mailchimp — neither of which offers native webinar functionality. The 2026 webinar platform supports up to 1,000 live attendees on the Max plan, 500 on the Marketing Automation plan, and 100 on the Email Marketing plan.
  • Marketing Automation Upgrades. GetResponse's visual automation builder received a significant performance and UX upgrade in 2026. The canvas now handles workflows with up to 50 steps without performance degradation — important for complex customer journeys that span months.
  • Conversion Funnel Builder. GetResponse calls its funnel builder "GetResponse Funnels" (formerly Autofunnel) — an end-to-end conversion path builder that chains landing pages, lead magnets, emails, and sales pages into a single configurable funnel. In 2026, the Funnel Builder adds a Free Leads Funnel template specifically designed for digital product sellers: opt-in landing page → free lead magnet delivery email → 3-email nurture sequence → sales email with limited-time offer.

Condensed from our 2026 update tracking for What’s New at GetResponse in 2026: AI, Webinars & Full-Funnel Marketing (first published June 2026). Pricing and plan details are in the pricing section above.

Frequently Asked Questions

Is GetResponse good for beginners?
GetResponse is functional for beginners but not as intuitive as Mailchimp or MailerLite. If you’re starting fresh, MailerLite or Mailchimp will have a gentler learning curve. GetResponse becomes the right choice when you specifically need webinar hosting or a conversion funnel builder alongside email marketing.
GetResponse vs Mailchimp — which is better?
Mailchimp wins on ease of use, template quality, and integrations. GetResponse wins if you need webinars, conversion funnels, or more automation depth at mid-tier pricing. For a simple email newsletter, Mailchimp. For a webinar-driven business, GetResponse.
Does GetResponse still have a free plan?
No. GetResponse retired its permanent free plan and now offers a 14-day free trial with full access to premium features. After the trial a paid plan is required — Starter begins at roughly $14/month for 1,000 contacts. If you specifically need a free tier, look at Kit (10,000 subscribers) or Brevo (300 emails a day) instead.

Final Verdict

GetResponse is a niche recommendation — it’s the right tool when webinar hosting or a funnel builder is part of your marketing strategy. For pure email marketing, MailerLite or Mailchimp offer a better experience at lower or equal cost. For webinar-driven businesses, GetResponse Marketer at roughly $47/month replaces both an email tool and a webinar platform.

Rating: 3.5/5 — Specialist tool for webinar + email use cases; not the best pure email platform.

Is GetResponse Right for You?

GetResponse is one of the most established names in email marketing, with a platform that suits a wide range of use cases — from small bloggers to growing businesses. If you’re looking for a balance of features and ease of use, GetResponse is worth serious consideration.

Before deciding, compare it against other tools. Browse our full guide to the best email marketing tools in 2026 to see how GetResponse stacks up against ConvertKit, MailerLite, GetResponse, Brevo, and Omnisend.

Our recommendation: start with GetResponse’s 14-day free trial to test the interface, then evaluate whether the automation and segmentation tools meet your needs as you scale.

Ready to Try GetResponse?

You can start GetResponse’s 14-day free trial — no credit card needed — and test the platform before committing to a paid subscription. Bear in mind there is no free tier afterwards — once the trial ends, a paid plan is required.

Visit the official GetResponse website to get started, or return to our email marketing tools comparison to weigh all your options first.

Also read: Mailchimp Review • ConvertKit Review

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